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December 6th 2022

2023 Entrants - Sasse and Belle

|New Entrants|

Company Name Sass & Belle

Products Entered Frog Mug with Mushroom Lid

Tell us about your business

Here at Sass & Belle, we lovingly design all kinds of wonderful products at perfect prices for you and your customer's pocket. We’re all about the joy of home sprucing and the love in gift-giving, adding a dash of happy and a sprinkle of smiles to each and every one of our collections.

Tell us about the products you have entered

Our adorable ceramic mug brings together the charm of the frog character with the whimsical nature of the mushroom motif. Lovingly designed in London, this must-have gift features a green and red colourway and is complete with a lid to keep drinks warm.

Why did you choose to enter the GOTY competition? have you entered in the past and has it helped your brand grow?

We have entered the GOTY competition for the past couple of years. In 2022 we received a High Commended award for our bestselling ceramic Mushroom Mug with Lid. Following on from the popular Cottagecore trend, we have created a frog design that we believe will be another bestseller and in with a chance of winning GOTY.

What other products will you be bringing to market in 2023

We have many products launching across new and bestselling Christmas and non-seasonal collections.
Keep your eyes peeled for exciting new kids' characters, including mischievous Monsters, cute Garden Friends, and adorable Fairies. We have an abundance of on-trend ceramics, glassware, and sustainable tableware for adults.

Where can your products be purchased

Products can be purchased through our B2B and B2C websites, as well as from our wonderful trade customers.

We will also be at a range of UK and European tradeshows where we will be showing our new SS23 and Xmas 23 collections.


Instagram handle sassandbelle

Twitter handle @sassandbelle

Facebook handle


December 6th 2022

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