Colouring In eBook

Julia Gash is a British artist and map maker extraordinaire. She creates whimsical illustrations of locations, printed onto beautiful products that connect with people around the world, bringing a place that's close to their hearts, into their homes.

Julia has created a successful business model through licensing her artwork around the world, which employs people across the globe, from fair trade factories in India to giftware manufacturers in the UK. She collaborates with a curated portfolio of licensees that produce sustainable and stylish souvenirs and homewares around the world.

Customisable travel art prints by Julia Gash are also available on her online shop and Etsy store. At the start of the lock down Julia quickly recognised that customers were not able to shop in bricks and mortar stores and many were stuck at home, furloughed and bored. Julia adapted some of her best-selling artworks into colouring in books, which could be easily downloaded and printed out for colouring in. Aimed at an adult market, the range grew to a series of 4 collections of her iconic Cityscapes: 10 Cities That Made Britain Great; 10 Cities That Rocked The World; 10 Capital Cities That Rule the World and It's Great Up North.

The PDF formatted artworks can be either downloaded and printed at home or uploaded into drawing apps and used directly on a tablet. Using technology and turning a physical product into a digital one, Julia increased the sales opportunity from a single design but just as importantly, created a product that connected with people at a time of great stress and restriction.

Today Julia continues to sell the digital artwork through her fast-growing Etsy shop and online store and plans to wholesale the product in 2021 internationally, through her global network of licensees.