Decade of Winners - The Crafty Kit Company
Which year(s) were you a Category Winner or Judges Choice winner for GOTY?
Which products(s) did you win with?
Baby Bunny Needle Felting Kit
How has winning Gift of the Year helped your business?
We were absolutely thrilled when our Baby Bunny Needle Felting Kit won in 2020. Needle felting is a wonderfully therapeutic craft that’s been growing in popularity for a number of years but is perhaps still less well known than other craft forms. I’m sure that seeing the GOTY Winner logo on our packaging and on our website has helped to give customers the confidence not only to try our Baby Bunny (which has become one of our best-selling products), but also other kits from our range.
Would you recommend a business to enter GOTY in the future and why?
I would highly recommend entering the Gift of the Year Awards. Being shortlisted for an award (or winning one!) is a fantastic achievement, and offers independent businesses a wonderful opportunity to raise their profile in the industry.
Would you be able to provide us with a brief testimonial about entering the awards and how it has affected your business?
Winning a Gift of the Year Award in 2020 was a fantastic achievement for The Crafty Kit Company, of which we are extremely proud. Our Baby Bunny Needle Felting Kit has become one of our best-selling products, and we are sure that seeing the prestigious Gift of the Year Award logo on our packaging and website has provided confidence to both our trade and retail customers.
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